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How can AI help publishers?

Het korte antwoord

In magazine and trade publishing, AI primarily helps with the advertising business: answering inquiries, creating offers from media data, assigning print materials from the inbox to the correct ad, and keeping the schedule per issue up-to-date. The publisher is responsible for editorial content and the labeling of advertising.

Sell ads instead of managing them

Media data is often in spreadsheets, documents in the inbox, and scheduling is done mentally. When media data is in the system, offers with format, issue, and price can be generated in minutes, even for agencies with commission.

Print materials and scheduling

Regarding each issue:

  • Assign print materials via upload link or directly from the ad's inbox.
  • Request missing materials in time.
  • Ad schedule per issue as a PDF for the printing house.
  • Label advertorials and deliver obligatory copies.

Reader subscriptions for paid newsletters

Besides ads, paid newsletters and reader subscriptions are becoming more important. Subscriptions, payments, and distribution can be managed on the same platform.

Wie doet wat?

AIRIS bereidt voor

  • Magazine & Trade Publisher: Media data, offer configurator, agency commission, advertising tax, scheduling, and reader subscriptions.
  • DivineMail: Assign print materials and inquiries from the inbox.
  • DivineFinance: Invoices to customers and agencies, dunning, and export for tax advisors.
  • Brochure: The brochure for publishers to download.

U beslist

  • Editorial content and its approval remain with the editorial team.
  • The publisher is responsible for labeling paid content.
  • Special prices and discounts for customers and agencies.

Dit kan AIRIS vandaag

How DivineMind works in publishing

The publishing module is included in DivineMind and connected to the inbox, CRM, and invoices.

Advertentie-indeling per uitgave met status van de drukmaterialen (proefdrukkerij)
Advertentie-indeling per uitgave met status van de drukmaterialen (proefdrukkerij)

Veelgestelde vragen

Does AI write editorial articles?

The focus is on the advertising business and management. Editorial content is the responsibility of the editorial team.

Is the Austrian advertising tax supported?

Yes. The advertising tax for Austria is included in the publishing module.

Can I import print materials directly from emails?

Yes. Materials from the inbox can be assigned to the corresponding ad.

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AI in publishing: Ad sales, scheduling, reader subscriptions | DivineMind.AI